I am a voracious reader. I learned to skim-read a long time ago so I can get through a lot of information in a short amount of time which is good for me but can be tiresome for others because, being Gen Y, I also like to share a lot with the assumption that everyone wants to hear what I have to say!
So rather than consistently spamming everyones inbox every time I come across something of interest, I set up a little initiative in the form of a weekly 'highlights package' containing all the cool, new, exciting digital/communications stuff I come across.
It's something I send out internally at Naked to keep everyone up to date & also something I've decided to put on my blog from now on.
Enjoy...
The latest iteration of the ongoing Beck's Music Inspired Art initiative launched this week with the Beck's Shape Your Music Experience. Throughout the duration of the project, Beck's will give away up to 25 million song downloads through Play.com. Limited edition bottles and cans will carry unique codes redeemable for downloads on the site.
To celebrate the initiative, Beck's commissioned artist Jamie Brown and Inventory Studio to create enormous live art installations in Birmingham and London.
A really simple, rich and interactive experience that launches straight from a banner and allows the viewer to listen to, watch and manipulate the band's latest video in full screen as well as get information on the album & links to download/buy.
It’s easy to see why most people think Facebook and Twitter are essentially the same. The core of their experiences focuses around profiles, relationships and a newsfeed, but if you dig a bit deeper, you realize that people use each platform for different purposes. Mashable’s Ben Parr has written a great article about the differences between a social network and an information network.
Even though the members of New York City rock band Atomic Tom supposedly had their instruments stolen, they loved the music so much they couldn’t stop rocking out. They took four iPhones onto the subway and delivered a rousing performance of their song “Take Me Out”….talk about improvisation!
The world’s first virtual art museum dedicated to digital art & innovation. The brain-child of Goodby, Silverstein & Partners. The vision is to fill the museum with custom pieces of interactive art from around the world, it went live last week with it’s first piece called “Valley” by American artist Tom Oursler.
A beautiful mini-animation about ‘The Worlds Strongest Girl’, which then leads into an interactive experience, created by Leo Burnett. The site enables girls to write and share stories that bring this idea to life, as girls are able to design custom badges with their thoughts about what makes the “World’s Strongest Girl.” Badges also “speak” the ideas aloud and can be shared with friends. The idea is to help web-savvy girls foster stronger relationships with the Girl Scouts and further engage and inform the Girl Scout community.
A just released infographic shows that Android handsets are tearing up the market outpacing the overhyped and all over the media Apple by a ratio of 4:1.
Google has secretly developed a robot car that can drive itself without any human intervention. And to prove that this is no fantasy, the company even sent out a few of its cars on roads across California, which were able to safely negotiate the traffic and turns, without any accidents.
Advertisers such as Mountain Dew & JC Penny in the US have rolled out the new ‘like’ plug in within their banner ads. Viewers of the ads can ‘like’ it with one click & their action is recorded within Facebook on their newsfeeds/wall. Friends who have liked the ad will also be visible to you. It’s a logical step!
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