Greenroad Media: 'Living Pixels'....

This is just such a wonderful idea...

Greenroad Media are offering outdoor media made of flowers...they call them 'living pixels'.
Essentially an image is taken, pixelated and then re-built with flowers to create a living outdoor poster for a brand - check out how it works in this video:




Toyota Prius is the first big brand to do this creating their 'Harmony Floralscape' and you can watch how here:




These designs are eye-catching to consumers and most importantly 'green' being both environmentally friendly as well beautifying the area they are in.....what could be better!